Digital Marketing Manager

We re looking for a results-driven Digital Marketing Manager with a passion for e-commerce acceleration and omnichannel strategy to join our dynamic team. In this role, you ll lead the digital growth agenda across multiple online platforms driving performance, optimizing customer journeys, and delivering measurable results across paid, owned, and earned channels. You ll work closely with cross-functional teams including creative, tech, sales, and analytics to execute high-impact campaigns that strengthen brand presence and boost online conversion. Key Responsibilities • Develop and execute data-led digital marketing strategies focused on e-commerce growth and omnichannel performance. • Develop and execute a holistic digital marketing strategy aligned with business goals, encompassing SEO, SEM, social media marketing, email marketing, content marketing, and display advertising. • Plan and manage multi-channel campaigns across Google Ads, Meta, TikTok, YouTube, email, SEO, and marketplaces. • Plan, implement, and measure the performance of all digital marketing campaigns by analyzing key metrics including ROI, KPIs, website traffic, and conversion rates to identify trends and optimization opportunities. • Optimize customer acquisition, retention, and conversion through continuous A/B testing and funnel analysis. • Track and report key KPIs such as traffic, CAC, ROAS, and CLV using tools including GA4, Meta Business Suite, and Shopify analytics. • Stay ahead of trends in digital commerce, automation, and omnichannel integration. What We Offer • A creative and collaborative environment that values innovation and results. • Opportunity to lead high-impact digital projects across multiple regions. • Competitive salary and performance-based incentives. • Professional growth and development opportunities. • Bachelor s degree in Marketing, Business, or Digital Media. Master s degree preferred. • 5+ years of experience in digital marketing with a strong focus on e-commerce acceleration and performance campaigns. • Proven experience managing omnichannel strategies across online and retail environments. • Strong knowledge of SEO, SEM, Google Ads, Meta Ads, email automation, CRM systems, and analytics platforms. • Experience with Shopify, Google Analytics 4, and data-driven decision-making. • Analytical mindset with the ability to interpret complex data and translate insights into action. • Excellent communication, leadership, and project management skills.