Summary: You will own Huda Beauty's global influencer strategy for Makeup. You will build a tiered creator portfolio, from ambassadors to micro-creators, that drives measurable brand and sales impact across every market. You will set the governance that keeps that work consistent and compliant, and the data framework that proves what works and where to invest next.
Essential Duties and Responsibilities:
Lead the Global Influencer Strategy
• Shape and lead the global influencer strategy for Makeup, aligned to brand priorities and launches
• Build a balanced creator portfolio across all tiers, from ambassadors to emerging creators
• Set the standards and ways of working that keep influencer activity consistent across markets
• Own KPIs and drive execution excellence
• Partner with teams across the business and our markets to bring the strategy to life
Build Strategic Creator Partnerships
• Lead key creator partnerships for launches and always-on
• Build long-term, authentic relationships with creators and talent
• Manage agency and talent partners
Own Seeding and Brand Experiences
• Lead global seeding, creator brand experiences and brand trips
• Be a visible ambassador for Huda Beauty with creators and talent
Drive Performance, Data and AI
• Measure impact across platforms and markets, and use insights to guide investment
• Use AI and technology to scale the function
• Stay ahead of cultural and platform trends
•
Lead the Team
• Lead and grow a high-performing team, directly and through in-market leads
• Build scalable ways of working for global consistency
• Proven track record in makeup or colour cosmetics
• Experience managing multi-market influencer budgets
• Experience building creator portfolios, long-term partnerships and brand experiences
• Track record of using data, AI and technology to scale influencer marketing performance
• Demonstrated negotiation experience, with working knowledge of disclosure rules across markets
• Established network of makeup creators, makeup artists and talent agencies
• 12+ years in influencer marketing, with at least 5 in a global or multi-market leadership role
• Degree in Marketing, Communications or a related field, or equivalent experience
• Multilingual and global experience is a plus
• Monthly Self Love Days at company discretion
• Premium Medical/Dental/Vision coverage for employee plus dependents
• Monthly coaching sessions with our in-house Success Coach
• Employee discounts on all Huda Beauty products
•
• Proven track record in makeup or colour cosmetics
• Experience managing multi-market influencer budgets
• Experience building creator portfolios, long-term partnerships and brand experiences
• Track record of using data, AI and technology to scale influencer marketing performance
• Demonstrated negotiation experience, with working knowledge of disclosure rules across markets
• Established network of makeup creators, makeup artists and talent agencies
• 12+ years in influencer marketing, with at least 5 in a global or multi-market leadership role
• Degree in Marketing, Communications or a related field, or equivalent experience
• Multilingual and global experience is a plus
Is this role a fit for you?
Upload any CV — a short AI chat builds your profile, scores how well you fit roles like this across the Gulf, and tailors an ATS-ready CV to each. Free to start. No job promises — you always apply yourself.
Confidential Company · Dubai - United Arab Emirates (UAE)
Listing aggregated from naukrigulf. Built for the Gulf. No job or interview promises — we make your search faster and your CV stronger.
UnfairJobs is an AI career assistant. Job listings here are a free index of public postings — we never charge employers or sell listings, and you always apply yourself, on the original posting.