Promotion Manager Mena

Role purpose: We are seeking an Arabic-speaking Promotion Manager to lead the promotion of the Company s approved financial products and services within its licensed activities and applicable UAE Capital Market Authority (CMA) requirements. Based in Dubai, the successful candidate will combine responsible financial promotion and prospective-client engagement with hands-on Arabic content creation and regional event planning and delivery. The role requires strong financial product knowledge, excellent communication skills, sound judgement, and the ability to deliver high-quality campaigns and events while protecting client interests. Key responsibilities Financial promotion and client engagement • Promote only the Company s approved financial products and services, within its licensed activities, approved target markets, and applicable regulatory requirements. • Provide prospective clients with clear, accurate, balanced, and non-misleading information, explaining product features, risks, costs, fees, eligibility requirements, and relevant terms and conditions. • Collect and document the information required to understand clients financial position, investment objectives, knowledge, experience, and risk tolerance, using Company-approved processes. • Assess clients financial capability and willingness to accept the risks associated with the promoted products. Identify clients for whom a product may not be appropriate and refrain from encouraging them to proceed. • Refer eligible and interested clients through the Company s approved onboarding or referral process, ensuring accurate records and an effective handover. • Avoid providing investment advice or personal recommendations unless the Company is separately licensed and authorised to provide financial consultations and the individual is authorised to perform those duties. • Never guarantee returns, minimise risks, apply undue pressure, or offer unauthorised financial incentives. Regulatory compliance and governance: • Obtain Compliance approval before publishing or distributing promotional materials and communications, including Arabic content, presentations, advertisements, social media posts, and event materials. • Maintain complete and retrievable records of client communications, information collected, assessments, material approvals, and promotional activities in approved systems. • Escalate potential conflicts of interest, client complaints, suspicious activity, vulnerable-client concerns, and suspected regulatory breaches promptly to Compliance. • Complete all required regulatory, conduct, product, AML/CFT, sanctions, and data-protection training, together with applicable continuing professional development. • Provide Compliance and senior management with periodic reports on promotional activities, client assessments, complaints, incidents, and identified risks. • Coordinate with Compliance before targeting audiences or conducting promotional events outside the UAE to confirm applicable local permissions and restrictions. • Ensure content and event responsibilities are delivered without compromising the role s regulatory obligations. Arabic content creation and localisation • Develop and maintain an Arabic content calendar aligned with business priorities, approved products, campaigns, and regional events. • Write, edit, and proofread Arabic content for websites, landing pages, social media, emails, brochures, presentations, video scripts, and educational materials. • Translate and adapt English content into clear, culturally appropriate Arabic while preserving financial terminology, risk disclosures, and the meaning of approved statements. • Work with Marketing, Compliance, product specialists, designers, and external agencies to deliver accurate, engaging content consistent with the Company s brand. • Coordinate Arabic video and multimedia production, including scripts, subtitles, interviews, and event coverage. • Monitor content performance and audience feedback, using insights to improve relevance, clarity, and engagement. Regional event planning and management • Plan and deliver regional conferences, exhibitions, seminars, webinars, sponsorship activations, and client events. • Manage the full event lifecycle, including objectives, budgets, timelines, venue selection, registrations, staffing, logistics, delivery, and post-event reporting. • Source and coordinate venues, event agencies, production suppliers, audiovisual providers, printers, caterers, and other vendors; manage quotations, deliverables, and invoices within approved budgets. • Oversee booth design and setup, branding, equipment, shipping, travel arrangements, event schedules, and on-site coordination. • Coordinate speakers and presentations, securing required internal approvals and applicable event permissions before delivery. • Ensure event lead collection, communications, and follow-up use approved consent, data-handling, and referral processes. • Evaluate attendance, engagement, qualified referrals, costs, vendor performance, and lessons learned. Measures of success • Compliant promotional activity, timely approvals, complete records, and appropriate escalation of issues. • High-quality client engagement, documented assessments, and eligible referrals through approved processes. • Accurate and engaging Arabic content delivered to schedule. • Well-executed events delivered within approved budgets and timelines. • Reliable reporting and measurable improvements in content, campaign, and event effectiveness. • Commercial objectives must remain consistent with client interests, appropriate product promotion, and regulatory obligations. Apply Now • Bachelor s degree in finance, business, marketing, communications, or a related discipline. • Typically five or more years of relevant experience in financial services promotion, marketing, or client engagement, including experience in a regulated environment. • Ability to satisfy and maintain all CMA approval, accreditation, qualification, examination, and fitness and propriety requirements applicable to the position. • Existing CMA/SCA accreditation for a relevant role is an advantage. • Strong understanding of financial products, investment risks, client appropriateness assessments, and the boundaries between financial promotion and investment advice. • Excellent written and spoken Arabic, with demonstrated professional copywriting, editing, and localisation skills; strong professional English. • Demonstrated experience planning and delivering events in the UAE or wider region, including budgets, vendors, logistics, and on-site execution. • Familiarity with CRM systems, content management platforms, social media tools, and campaign reporting. • Strong organisational skills, attention to detail, stakeholder management, and professional judgement. • Based in Dubai or willing to relocate, with availability for regional travel and occasional evening or weekend events.