Marketing Executive

ASICO Real Estate is looking for a creative, organized, and results-focused Marketing Executive to support property marketing, strengthen our digital presence, and generate qualified enquiries. You will plan and execute campaigns for off-plan properties, ready properties, and rentals, working closely with the sales team and creative partners to turn property information into compelling marketing content. Key responsibilities • Execute marketing campaigns across social media, email, property portals, and digital advertising. • Manage the content calendar and coordinate posts, property features, community highlights, and campaign launches. • Write engaging captions, listing descriptions, email copy, and promotional materials. • Coordinate property photography, video shoots, reels, and walkthroughs with agents and creative teams. • Keep website and property portal listings accurate, up to date, and consistent with approved property details. • Support Google and Meta advertising campaigns, including creative coordination, lead tracking, and performance reporting. • Work with the sales team to promote priority listings, support viewings and open houses, and gather feedback on lead quality. • Maintain consistent branding across digital content, brochures, presentations, and other marketing materials. • Research Dubai communities, audience interests, competitor activity, and relevant market developments. • Track campaign spending, website traffic, engagement, enquiries, and cost per qualified lead. • Coordinate suppliers and marketing activities to meet agreed timelines and budgets. • Check property claims, prices, availability, and promotional details before publication, following internal approval processes. • 2 4 years of experience in marketing, digital marketing, or a similar role. • Strong English copywriting and communication skills. • Experience managing social media channels and content calendars. • Familiarity with Meta Ads Manager, Google Ads, and marketing analytics. • Working knowledge of Canva or Adobe Creative Suite. • Ability to coordinate photo and video production and provide clear creative briefs. • Strong organisational skills and attention to detail. • A practical understanding of lead generation and collaboration with sales teams. • Ability to manage multiple campaigns and deadlines. • A degree in Marketing, Communications, Business, or a related field, or equivalent practical experience. Nice to have • Experience in UAE real estate marketing. • Familiarity with Property Finder, Bayut, and CRM platforms. • Basic video editing and short-form content creation skills. • Knowledge of SEO, website content management, and email marketing tools. • Arabic language skills. • Familiarity with Dubai property advertising requirements and approval processes.