Business Development Executive (Appointment Setter)

Key Responsibilities • Research & prospecting: Identify and build target lists of prospective clients, including plastic/cosmetic surgeons, aesthetic clinics, hospitals, and other healthcare group practices, across our target markets (UAE, USA, Canada, Colombia). • Cold pitch creation: Write and continuously refine cold pitch content email sequences, LinkedIn messages, and call scripts personalized to each prospect s specialty, practice profile, and region. • Multi-channel outreach: Generate qualified leads through LinkedIn, cold emails, cold calls, and other outbound prospecting methods, managing multi-touch sequences and responding promptly to inbound replies. • Lead qualification: Qualify leads based on predefined criteria before scheduling meetings. • Appointment setting: Schedule and coordinate qualified appointments between prospective clients and the Senior Sales Executive / Director. • Meeting prep: Brief the sales lead ahead of each meeting with prospect research and context practice profile, pain points, prior engagement, and objections raised. • Post-meeting follow-up: Conduct structured follow-up after sales meetings via email, WhatsApp, or call to keep the deal moving, address open questions, and coordinate next steps with the sales lead. • Proposal support: Assist in preparing and sending proposals/quotes following meetings, and track proposal status through to a decision. • Pipeline & CRM ownership: Maintain and update prospect information, outreach activity, meeting outcomes, proposal status, and pipeline stage in the CRM system through to won/lost. • Collaboration: Collaborate closely with the sales and marketing teams to improve outreach strategies and campaign effectiveness. • Tools: Utilize LinkedIn Sales Navigator, CRM tools, prospecting/enrichment platforms (e.g., Explorium, Apollo), and AI-powered tools to enhance research, personalization, and outreach efficiency. • Targets: Achieve individual outreach, appointment-booking, and proposal-conversion targets while maintaining high-quality communication with prospects. • Stay updated on industry trends, competitor activities, and best practices in outbound sales and lead generation. Required Skills & Qualifications • Bachelor s degree in Business Administration, Marketing, Sales, or a related field. • 1 3 years of experience in Business Development, Sales Development, Appointment Setting, Lead Generation, or a similar outbound sales role. • Proven experience with LinkedIn outreach, cold emailing, and cold calling. • Ability to write compelling, personalized outbound copy (email, LinkedIn, call scripts) with minimal supervision. • Strong verbal and written communication skills in English. • Excellent interpersonal, negotiation, and relationship-building abilities. • Experience using CRM platforms such as HubSpot, Zoho CRM, Salesforce, or similar, including managing pipeline stages through proposal and close. • Strong research, organizational, and time management skills. • Self-motivated, target-oriented, and comfortable working in a fast-paced remote environment. Preferred Qualifications • Experience working in a digital marketing agency. • Prior experience selling digital marketing services, SaaS solutions, or healthcare-related services will be an added advantage. • Familiarity with LinkedIn Sales Navigator, prospecting/enrichment tools (e.g., Explorium, Apollo), and outreach platforms such as Instantly, Lemlist, Smartlead, or similar. • Working knowledge of AI tools such as ChatGPT, Claude, or Gemini for research, prospecting, and personalized outreach. • Awareness of healthcare marketing outbound compliance and email deliverability best practices (domain warm-up, list hygiene, anti-spam standards). Why Join Us? • Friendly & supportive work culture • Remote work flexibility • Strong growth opportunities • Exposure to international healthcare clients • Continuous learning and career advancement • Opportunity to work with modern AI-powered sales and marketing tools • Bachelor s degree in Business Administration, Marketing, Sales, or a related field. • 1 3 years of experience in Business Development, Sales Development, Appointment Setting, Lead Generation, or a similar outbound sales role. • Proven experience with LinkedIn outreach, cold emailing, and cold calling. • Ability to write compelling, personalized outbound copy (email, LinkedIn, call scripts) with minimal supervision. • Strong verbal and written communication skills in English. • Excellent interpersonal, negotiation, and relationship-building abilities. • Experience using CRM platforms such as HubSpot, Zoho CRM, Salesforce, or similar, including managing pipeline stages through proposal and close. • Strong research, organizational, and time management skills. • Self-motivated, target-oriented, and comfortable working in a fast-paced remote environment. Preferred Qualifications • Experience working in a digital marketing agency. • Prior experience selling digital marketing services, SaaS solutions, or healthcare-related services will be an added advantage. • Familiarity with LinkedIn Sales Navigator, prospecting/enrichment tools (e.g., Explorium, Apollo), and outreach platforms such as Instantly, Lemlist, Smartlead, or similar. • Working knowledge of AI tools such as ChatGPT, Claude, or Gemini for research, prospecting, and personalized outreach. • Awareness of healthcare marketing outbound compliance and email deliverability best practices (domain warm-up, list hygiene, anti-spam standards).