Social Media Specialist

About Inovaline Inovaline is a creative agency specialising in social media management and branding, working with clients across Bahrain and the wider GCC. We're a small, senior team that cares about doing excellent work — and we're looking for a talented Social Media Specialist to join us. About the Role As our Social Media Specialist, you'll manage the social media presence for our clients — a portfolio of brands across different industries, not just Inovaline's own channels. Day to day, you'll create content, manage communities, run paid ad campaigns, and publish across platforms, while keeping us ahead of the trends. You'll work closely with our Marketing Lead, who sets the strategy, and you'll be the one who turns that strategy into content and campaigns that perform. It's a hands\-on, creative role with real room to grow into strategy over time. What You'll Do **Content** * Write engaging content — captions, posts, and short\-form copy — in Arabic and English * Help shape content ideas and bring them to life across platforms * Capture simple photo and video on shoots, and edit short\-form clips (Reels, TikToks, Stories) * Work with our designers to pair your words with strong visuals **Paid advertising** * Set up, manage, and optimise paid ad campaigns for clients across Meta (Facebook \& Instagram), TikTok, and other platforms * Monitor budgets, performance, and results — and adjust campaigns to improve them * Work with the Marketing Lead on campaign strategy and targets **Community management** * Manage comments, messages, and engagement across all client accounts * Respond promptly and in each brand's voice, and flag anything sensitive * Build genuine engagement with each client's audience **Publishing \& scheduling** * Plan and maintain the content calendar for each client * Schedule and publish content across platforms, accurately and on time **Trends \& reporting** * Stay on top of platform trends, new features, and competitor activity * Track performance and pull the numbers into monthly client reports What We're Looking For **Required** * Excellent writing in both Arabic and English * Genuinely social\-native — you know Instagram, TikTok, Snapchat, and LinkedIn inside out * Experience managing paid social ad campaigns (Meta Ads and TikTok Ads) — or a solid grasp of the basics and eagerness to grow * Basic content creation and short\-form video\-editing skills * Organised, reliable, and creative, with a good eye for detail * Open to Bahraini nationals **Nice to have** * Experience in a social media or branding agency \* Language: * Arabic (Required) * English (Required) Location: * Bahrain (Required) Work Location: In person