Social Media Manager

Marketing Manager – Content, Social Media \& Brand Location: Dubai, UAE Job Type: Full\-Time About \- we are a Dubai\-based custom sportswear and teamwear company working with sports clubs, academies, schools, corporate teams and organisations across the UAE and internationally. We are looking for a creative, hands\-on Marketing Manager who can take ownership of day\-to\-day marketing, social media, content creation and brand communication. This is not purely a management position — we are looking for someone who can personally create, design, edit, write and publish content, while continuously developing new ideas to grow the Sports brand. Key Responsibilities * Manage the overall marketing and content calendar * Manage social media accounts, particularly Instagram and other relevant platforms. * Plan, create, schedule and publish regular social media content. * Source high\-quality photos and videos from our customers, clubs, teams and partners for use across marketing channels. * Regularly monitor customer and partner social media accounts to identify suitable IPU Sports content. * Create professional graphics, social media posts, stories, carousels, banners and other marketing materials. * Create and edit engaging short\-form video content and Reels. * Be comfortable appearing and speaking in Reels/videos to explain products, services, processes and brand stories. * Develop creative concepts for product launches, kit reveals, partnerships, behind\-the\-scenes content and campaigns. * Edit customer\-supplied footage into professional branded content. * Write engaging captions for social media posts and Reels. * Research relevant hashtags, trends, content formats and competitor activity. * Write informative, SEO\-focused blog articles for the website. * Research blog topics and keywords relevant to custom sportswear, teamwear, rugby, football, netball and other sports. * Coordinate photography/video requirements when additional content is required. * Maintain consistent branding across all digital content. * Create marketing materials for new products, collections, club shops and partnerships. * Keep website banners, promotional graphics and marketing content updated. * Develop new content ideas rather than relying solely on instructions provided by management. * Track social media and content performance and identify opportunities to improve reach, engagement and enquiries. * Work closely with the sales, design and production teams to understand upcoming projects and turn them into marketing content. * Build and maintain an organised library of customer photos, videos, graphics and marketing assets. * Ensure content is professional, accurate and published consistently. Required Skills The successful candidate should have strong working knowledge of: * Canva * Adobe Illustrator * Adobe Photoshop * CapCut and/or Adobe Premiere Pro * Social media content creation * Reel/video editing * Graphic design * Copywriting and caption writing * Content planning * Basic SEO and blog writing * Instagram and social media trends * Photography/videography fundamentals What We Are Looking For * Creative and highly proactive. * Strong understanding of modern social media content. * Excellent visual/design sense. * Strong written and spoken English. * Comfortable speaking confidently in front of a camera. * Able to take a raw photo/video and turn it into professional content. * Able to work independently and take ownership of marketing activities. * Organised and capable of managing multiple projects simultaneously. * Someone who actively looks for content opportunities instead of waiting to be given tasks. * Strong attention to detail and brand consistency. * An interest in sports, sportswear, fitness or team culture would be a major advantage. * Previous experience managing social media or marketing for a brand is preferred. Application Requirements When applying, please provide: * CV / Resume * Portfolio of graphic design and social media work * Examples of Reels or videos you have created/edited * Examples of social media accounts you have previously managed, if applicable * Examples of written content or blogs, if available Important: This is a hands\-on creative marketing role. Candidates should be comfortable personally designing graphics, editing videos, writing content and managing social media rather than only coordinating these activities through other people. Pay: AED8,000\.00 \- AED10,000\.00 per month Education: * High school or equivalent (Required) Experience: * Sports marketing: 2 years (Required) Work Location: In person