Senior Executive - Digital Communications

Key Accountabilities: Social Media Management • Coordinate the daily execution of social media activities, including content development, editorial planning, community management, campaigns, promotions, and audience-engagement initiatives. • Support the growth and effective use of Dubai Chambers social media channels as key marketing and communications platforms. • Develop, review, and publish bilingual social media content in line with approved brand guidelines, editorial standards, and business requirements. • Monitor Dubai Chambers presence across all social media platforms and ensure content is published accurately and on schedule. • Liaise with internal departments and business units to gather regular updates on initiatives, events, announcements, and achievements for promotion across digital channels. • Coordinate with social media, public relations, creative, and media agencies to ensure deliverables are completed on time and in accordance with agreed standards. • Monitor online conversations, audience feedback, and emerging issues, and escalate sensitive matters when required. • Analyse social media performance and audience insights to support content optimisation and campaign planning. • Prepare periodic performance reports and campaign dashboards for senior management to support decision-making. • Stay informed about emerging social media platforms, digital tools, trends, algorithms, and best practices. Digital Campaign Operations • Coordinate the execution of digital marketing campaigns across social media and other relevant digital channels. • Support campaign planning, audience targeting, media booking, content delivery, performance monitoring, and optimisation. • Coordinate campaign requirements with internal stakeholders, agencies, and external partners. • Monitor campaign timelines, budgets, deliverables, and performance to ensure objectives are achieved. • Prepare campaign reports highlighting results, insights, lessons learned, and recommendations for improvement. International Missions and Offices • Coordinate digital communications requirements for international missions, including media bookings, photographer and videographer arrangements, creative briefs, content production, editing, and publishing. • Provide digital marketing and social media support to Dubai Chambers international offices. • Coordinate with international offices to maintain an active, accurate, and consistent digital presence aligned with Dubai Chambers communication priorities and brand standards. • Support the development and promotion of mission-related content before, during, and after international engagements. • Ensure the timely collection, review, and publication of photographs, videos, interviews, and other digital assets generated during international missions. Qualifications & Experience: Minimum Qualification • Bachelor s degree in Marketing, Digital Marketing, Communications, Media Studies, or a related field. • Strong knowledge of social media management, digital campaigns, content creation, and analytics. • Proficiency in digital marketing and social media management tools. • Excellent communication skills in Arabic and English. Minimum Experience and Skills • 2 4 years of relevant experience in digital marketing, social media, or digital communications. • Experience in content development, campaign execution, and performance reporting. • Experience coordinating with agencies, media partners, and internal stakeholders. • Experience in corporate or government communications is an advantage.