Job description
Career Objectives
Supporting the Marketing Manager in preparing and implementing marketing plans, advertising plans, and strategies for the company and its real estate projects, supervising the daily workflow within the Marketing Department, following up on team outputs, analyzing marketing performance, and coordinating with sales, agencies, and suppliers, to ensure that marketing campaigns and projects are implemented efficiently, with quality, and according to clear performance indicators.
Tasks and responsibilities
Contributing to the preparation of marketing and advertising plans for the company and its real estate projects.
Converting approved plans into clear executive tasks and following up on their implementation with the team.
Follow up on the implementation of the monthly marketing calendar and schedule outputs according to priorities.
Supervising the daily workflow within the marketing department and monitoring the status of tasks.
Coordination between content, design, digital marketing and corporate communications teams.
Review marketing materials before submitting them for approval, such as posts, brochures, offers, advertisements, scripts, and website pages.
Follow up on marketing and advertising campaigns in coordination with the digital marketing team or external agencies.
Reading campaign performance indicators and linking them to customer quality in coordination with sales.
Monitoring customer data and its sources through CRM and raising feedback related to customer quality.
Coordinating with sales to obtain the information and feedback needed to improve marketing campaigns and materials.
Monitoring the development of marketing materials for real estate projects and ensuring they are updated.
Monitoring the files of events, exhibitions and openings in terms of marketing outputs.
Continue analyzing competitors and extracting actionable observations.
Preparing weekly reports on the status of marketing activities, delayed deliverables, and recommendations.
Supporting the Marketing Manager in meetings, preparations, presentations, and operational summaries.
Suggesting marketing ideas that help improve the company's presence and projects.
Monitoring the team's adherence to deadlines, quality of delivery, and documentation of observations.
Coordinating with agencies and suppliers and following up on their implementation of what is required according to the plan.
Skills and abilities
Required technical skills:
Preparing marketing and advertising plans.
A good understanding of real estate marketing strategies.
Knowledge of the basics of digital campaigns and key performance indicators.
The ability to read campaign reports and analyze key findings.
Experience in dealing with CRM and tracking customer data.
Understanding the real estate client cycle from advertising to registration, then communication, visit, or sale.
Marketing calendar management and content plans.
Reviewing marketing materials in terms of message, clarity, and quality.
Preparing operational reports and follow-ups.
Writing a clear brief for the design, content, or agency team.
Use Excel and PowerPoint well.
Understanding the basics of competitor analysis.
Good knowledge of social media platforms, publishing mechanisms, and content.
Behavioral skills
Requirements and conditions
Bachelor's degree in Marketing, Business Administration, or any related field.
5 to 8 years of experience in marketing.
At least 3 years of experience in real estate marketing, real estate development companies, or agencies serving the real estate sector.
Experience in preparing marketing and advertising plans.
Experience in monitoring marketing teams or projects.
Experience in dealing with CRM or reading customer data.
Experience in digital campaigns and marketing materials for residential projects is preferred.
Proficiency in Arabic is required, and a good command of English is preferred.
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