Marketing Executive – Offline Marketing & Events

We are looking for a creative, energetic, and hands-on Marketing Executive with strong experience in offline marketing, event management, and brand promotions. The ideal candidate should be proactive, innovative, and capable of managing marketing activities from concept development to execution. Creativity, practical experience, and execution skills matter more than academic qualifications. 1. Offline Marketing & Event Management – 70% • Plan and execute promotional campaigns, exhibitions, trade shows, and corporate events. • Develop creative concepts for brand activations, product launches, and customer engagement activities. • Manage event setup, branding, logistics, vendors, and promotional materials. • Coordinate in-store promotions, outdoor advertising, and point-of-sale displays. • Identify innovative and cost-effective ways to increase brand awareness and sales. • Conduct market visits and competitor research. • Manage event budgets, timelines, and performance reports. 2. Online & Digital Marketing – 30% • Understand social media platforms, including Instagram, Facebook, and LinkedIn. • Suggest creative ideas for digital campaigns, promotions, and brand awareness. • Coordinate with designers, content creators, and digital marketing teams. • Support WhatsApp marketing, email campaigns, and influencer collaborations. • Understand basic digital marketing concepts and campaign performance. • Strong creative thinking and problem-solving abilities. • Experience in offline marketing, event management, or brand activations. • Excellent communication, coordination, and organizational skills. • Ability to turn creative ideas into practical marketing activities. • Vendor management, negotiation, and budget management skills. • Basic knowledge of online and digital marketing. • Proficiency in Microsoft Office and presentation tools. Ideal Candidate Profile • A creative thinker who brings fresh ideas and innovative approaches. • Proactive, practical, and confident in executing marketing activities. • Able to manage multiple projects and work within deadlines. • Comfortable coordinating with vendors, internal teams, and external partners. • A portfolio or examples of previously executed campaigns and events would be an advantage.