Head of Organic Growth, Kraken Pro

• What you ll bring • 5+ years in B2C acquisition or growth marketing, ideally in fintech, crypto, trading or gaming with experience in a player-coach role leading a small team. • Product savvy. You understand how products work, why people use them, and how to turn features into growth. • UX instinct. You can spot friction in a flow from a mile away and brief Product and Design on how to fix it. • High AI competency. Enabling you to multiply your impact and keep up with demand. • Analytical rigor. Comfortable with funnels, cohorts, attribution, and experimentation, and able to turn data into decisions and clear stories. • Speed under pressure. Markets don t wait for approval cycles and neither do you. • Range as a marketer. SEO, content, social, lifecycle, partnerships. You know enough about each to direct the work, and you can roll up your sleeves when needed. • Taste. Knowing which channels and tactics not to pursue is as valuable as knowing which to scale. • Familiarity trading culture, and the language traders use. • Strong communication and leadership skills, with the ability to align cross-functional teams around a shared growth goal. Unless a specific application deadline is stated in the job posting, applications are accepted on an ongoing basis. Please note, applicants are permitted to redact or remove information on their resume that identifies age, date of birth, or dates of attendance at or graduation from an educational institution. We consider qualified applicants with criminal histories for employment on our team, assessing candidates in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance. • 5+ years in B2C acquisition or growth marketing, ideally in fintech, crypto, trading or gaming with experience in a player-coach role leading a small team. • Product savvy. You understand how products work, why people use them, and how to turn features into growth. • UX instinct. You can spot friction in a flow from a mile away and brief Product and Design on how to fix it. • High AI competency. Enabling you to multiply your impact and keep up with demand. • Analytical rigor. Comfortable with funnels, cohorts, attribution, and experimentation, and able to turn data into decisions and clear stories. • Speed under pressure. Markets don t wait for approval cycles and neither do you. • Range as a marketer. SEO, content, social, lifecycle, partnerships. You know enough about each to direct the work, and you can roll up your sleeves when needed. • Taste. Knowing which channels and tactics not to pursue is as valuable as knowing which to scale. • Familiarity trading culture, and the language traders use. • Strong communication and leadership skills, with the ability to align cross-functional teams around a shared growth goal.