Senior SEO, Organic Growth & Website Experience Specialist

The Senior SEO, Organic Growth & Website Experience Specialist will own MOZN s organic growth strategy, website performance, technical SEO, content optimization, and AI search visibility. The role is directly accountable for increasing organic traffic, organic-sourced pipeline, website conversion rates, and overall digital presence across MOZN s product portfolio. What you'll do SEO & Organic Growth • Develop and execute SEO strategies aligned to pipeline and revenue objectives. • Own organic traffic, keyword rankings, search visibility, and organic lead generation. • Build SEO roadmaps across products, industries, and target markets. • Conduct competitor and search opportunity analysis. Technical SEO • Conduct technical audits and implement improvements. • Optimize site architecture, crawlability, indexation, Core Web Vitals, page speed, and mobile performance. • Manage structured data, schema markup, redirects, XML sitemaps, and canonicalization. Website Management & Experience • Own overall website health and performance. • Partner with developers to implement enhancements and resolve issues. • Improve user journeys, navigation, engagement, and conversion paths. • Manage landing page optimization and website experimentation. Content & Organic Visibility • Partner with content teams to build SEO-driven content strategies. • Create topic clusters, content briefs, and keyword frameworks. • Optimize blogs, solution pages, product pages, and resource centers. • Improve multilingual search performance across English and Arabic content. AI Search Optimization • Optimize MOZN's visibility across AI-powered search platforms including ChatGPT, Gemini, Perplexity, Claude, and Google AI Overviews. • Develop strategies to improve citation frequency, authority, and discoverability within AI-generated responses. • Monitor emerging AI search trends and adapt SEO strategies accordingly. Analytics & Reporting • Track and report on organic traffic, rankings, backlinks, website engagement, MQLs, opportunities, pipeline, and revenue influence. • Deliver monthly performance reports with actionable recommendations. Authority Building • Develop backlink acquisition strategies. • Drive thought leadership, PR, guest posting, and digital authority initiatives. Webinar and CRM Capabilities Tools & Platforms • Google Analytics 4 (GA4) • Google Search Console • SEMrush • Screaming Frog • Google Tag Manager • Looker Studio • HubSpot • Microsoft Clarity • WordPress / Headless CMS Platforms • 6-8 years of SEO, organic growth, or website optimization experience. • Experience within B2B SaaS, AI, enterprise software, fintech, cybersecurity, or technology sectors. • Strong technical SEO expertise. • Strong understanding of website UX, CRO, and digital analytics. • Experience working with developers, content teams, and demand generation teams. • Experience managing multilingual SEO programs • Data-driven and commercially minded. Understands the connection between SEO, pipeline, and revenue. • Strong technical and analytical capabilities. • Comfortable operating independently and influencing stakeholders. • Passionate about AI, search innovation, and growth marketing • Proficient in English and Arabic