Retail & Project Sales Supervisor
CRYSTAL FLASH LLC · Muscat
Posted Aug 10, 2026Source: indeed
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Job description
**About the Company**
Crystal Flash LLC is a leading supplier of lighting and electrical solutions in Oman, serving retail customers, contractors, consultants and developers.
Role Overview
We are seeking an experienced Retail \& Project Sales Supervisor to lead our unified Retail and Project Sales Department.
The successful candidate will be responsible for departmental sales and gross\-profit performance, sales\-team leadership, key\-account development, pipeline oversight and consistent CRM and sales\-process discipline.
This is a hands\-on leadership role requiring regular customer visits, market presence, team coaching and sound commercial judgment.
**Key Responsibilities**
* Lead the Retail and Project Sales Department and deliver agreed sales and gross\-profit targets.
* Manage Sales Coordinators and hold them accountable for team execution and performance.
* Coach sales team members, address performance gaps and implement structured improvement plans.
* Develop priority and key customer accounts by increasing customer share, product penetration and long\-term commercial value.
* Participate in strategic customer meetings, major negotiations and important project opportunities.
* Review pipeline and forecast performance and ensure timely corrective action.
* Maintain CRM discipline and compliance with approved sales SOPs.
* Protect gross profit through effective pricing and discount control.
* Review lead\-management performance, including lead quality, assignment, response, follow\-up and conversion.
* Conduct weekly departmental performance reviews and provide accurate management reports.
* Coordinate with Finance, Procurement, Logistics and other supporting departments.
* Participate in the recruitment and selection of Sales Coordinators and sales team members.
**Required Qualifications and Experience**
* Minimum 2–3 years of successful sales\-team supervision or leadership experience.
* Proven record of achieving team sales targets and managing sales performance.
* Relevant sales experience in Oman or another comparable GCC market.
* Experience in project sales, retail/B2C sales or a combination of both.
* Experience working with contractors, consultants, developers or project customers.
* Practical experience using CRM or ERP systems.
* Strong commercial, negotiation, coaching and performance\-management skills.
* Professional working proficiency in English.
* Valid Oman driving licence and willingness to work regularly in the market.
**Preferred Qualifications and Experience**
* Experience in lighting, electrical products or construction\-materials sales.
* Experience managing sales teams through Coordinators or other first\-line team leaders.
* Workable Arabic for customer communication and negotiation.
* Experience using Odoo or a comparable CRM/ERP platform.
* Bachelor’s degree in Electrical Engineering, Engineering, Business Administration, Sales, Marketing or a related discipline.
**Candidate Profile**
**We are looking for someone who:**
* Leads with clear expectations, evidence and accountability.
* Can coach underperforming employees and develop capable team members.
* Builds customer accounts through commercial value, not only through discounting.
* Combines strong market presence with disciplined use of sales data.
* Demonstrates integrity and respects customer and employer confidentiality.
* Communicates clearly and works effectively across departments.
**Application Requirements**
Interested candidates should submit an updated CV together with the following information:
* Current location and Oman visa status
* Notice period or earliest joining date
* Current and expected salary
* Number and roles of team members previously managed
* Last team sales target and typical achievement
* CRM or ERP systems personally used
Shortlisted candidates will participate in a structured interview and practical sales\-management assessment.
Application email: \[Insert email address]
Application deadline: \[Insert deadline]
**Apply to:** Retail \& Project Sales Supervisor \| Loox\-Lumination.com
*Only shortlisted candidates will be contacted.*
Pay: RO300\.000 \- RO350\.000 per month
Work Location: In person
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