Performance marketer, Lead Generation, Meta Ads, Google Ads, Whatsapp Marketing

Interclean Facility Services \& Pest Patrol is looking for a **results\-driven Performance Marketing Executive** to manage and optimize our digital advertising and lead\-generation activities. The primary responsibility of this position is to **generate high\-quality, relevant leads and enquiries for our services through Meta Ads, Google Ads and WhatsApp marketing**, while continuously improving cost per lead, conversion rates and return on advertising spend. The candidate should be hands\-on and performance\-focused, with the ability to independently plan, launch, monitor and optimize campaigns rather than focusing only on social media posting or content creation. * Plan, create and manage **Meta Ads campaigns across Facebook and Instagram**, including Lead Ads, WhatsApp campaigns, remarketing and conversion campaigns. * Manage **Google Ads**, particularly Search campaigns targeting customers actively searching for our services. * Develop and manage **WhatsApp marketing campaigns**, including lead follow\-ups, customer databases, remarketing and promotional campaigns. * Set up and maintain proper conversion tracking through **Google Analytics, Google Tag Manager, Meta Pixel and related tracking tools**. * Create and test different audiences, keywords, creatives, offers, landing pages and campaign structures. * Monitor advertising budgets and ensure efficient allocation of marketing spend. * Track leads from the original advertising source through to enquiry and conversion wherever possible. * Coordinate closely with the **sales team** to understand lead quality and identify which campaigns are generating actual business rather than simply producing a high volume of enquiries. * Build remarketing audiences from website visitors, previous enquiries and customer databases. * Conduct competitor and keyword research for the Bahrain market. * Prepare weekly and monthly performance reports showing **advertising spend, leads generated, cost per lead, conversion rate and campaign performance**. * Continuously optimize campaigns to reduce acquisition costs and improve the quality of leads. Pay: From BD300\.000 per month Work Location: In person