Marketing Executive

Plan and execute marketing activities that increase awareness of VAI’s integrated construction, interiors, solar, branding, digital, operational, and certification\-support services. The role owns brand communication, content, campaigns, market research, lead generation, and marketing performance reporting—not sales negotiation or closing. **Responsibilities** * Develop and maintain a practical marketing plan covering VAI’s documented service portfolio and target client groups. * Translate technical and professional services into clear, client\-focused marketing messages. * Manage content calendars and produce or coordinate website, social\-media, email, brochure, presentation, case\-study, and campaign content. * Apply consistent brand voice, visual identity, and messaging across customer, employee, vendor, and shareholder communications. * Conduct market, audience, competitor, and industry\-trend research, including opportunities within Oman’s project and oil\-and\-gas\-related markets. * Plan targeted campaigns to generate relevant inquiries and qualified leads. * Qualify marketing inquiries at an initial level and hand them to Sales with complete source and contact information. * Coordinate photography, videography, graphics, motion content, and other creative assets when required. * Maintain an organized library of approved company information, service descriptions, credentials, and marketing materials. * Track campaign costs, reach, engagement, inquiries, lead quality, and return on marketing activity. * Ensure marketing materials do not present sample data, certification\-support services, or unverified project information as company achievements. **Required Skills** * B2B content writing and campaign execution. * Social\-media, digital\-marketing, and content\-calendar management. * Market research and competitor analysis. * Strong visual judgment and attention to brand consistency. * Marketing analytics, reporting, and lead\-tracking ability. * Ability to simplify construction, technical, software, and business\-transformation services for different audiences. **Qualifications** * Relevant diploma, bachelor’s degree, or equivalent professional experience in marketing, communications, branding, media, or a related discipline. * A portfolio of relevant content, campaigns, or corporate marketing work is preferred. * Expatriate employment eligibility requirements to be confirmed by management. **Experience** * Previous marketing experience in B2B services, construction, interiors, technology, consulting, or another multi\-service business. * Minimum required years of experience to be confirmed by management. Pay: RO200\.000 \- RO600\.000 per month Work Location: Hybrid remote in Muscat (Muscat)