LOYALTY PROGRAMME MANAGER

We are seeking an experienced Loyalty Programme Manager to lead the strategy, design, and execution of a large-scale loyalty programme, driving member engagement, rewards optimization, and customer retention through innovative loyalty initiatives. This is a full-time position based in Qatar. QUALIFICATIONS & EXPERIENCE • Bachelor's degree in Business Administration, Marketing, Management, CRM, or a related field • Minimum 8–10 years of experience in loyalty programmes, CRM, customer engagement, or rewards management • Proven experience managing loyalty programme frameworks, member lifecycle strategies, and customer engagement initiatives • Experience designing points structures, tiering models, rewards catalogues, and promotional campaigns • Strong understanding of CRM platforms, customer analytics, and campaign performance measurement • Fluency in English is required; Arabic language proficiency is an advantage. • SKILLS & COMPETENCIES • Expertise in developing loyalty programme strategies, points structures, and tier management frameworks • Capable of designing customer acquisition, engagement, retention, and reactivation campaigns • Adept at managing rewards catalogues, promotional initiatives, and member value propositions • Experience analyzing customer behaviour, programme performance, and campaign effectiveness using data-driven insights • Proficiency in collaborating with CRM, Digital, Marketing, Product, and Technology teams to enhance the member experience • Effective stakeholder management with the ability to coordinate cross-functional initiatives and external partners • Strong analytical, communication, and project management capabilities .