Digital Marketing Specialist

### **Job brief** We're hiring a Digital Marketing Specialist with strong communication and persuasion skills to plan, execute, and optimize multi\-channel paid media. Youll support the marketing team, own performance KPIs end\-to\-end, and turn insights into growth. ### **Responsibilities** * Developing marketing strategies and plans to achieve marketing targets and business objectives. This includes identifying target markets, analyzing customer needs, and determining the most effective marketing approaches. * Build and execute paid media plans across Meta, Google/YouTube, Snapchat, TikTok, and X/Twitter; own budgets, pacing, and daily optimization. * Run structured A/B tests (audience, creative, placements, bidding, landing pages) and scale winners methodically. * Generating leads through various channels such as cold calling, email marketing, social media, networking events, and referrals. Conducting research to identify potential clients and initiating contact to explore marketing opportunities. * Delivering persuasive marketing presentations and product demonstrations to potential clients. Effectively communicating the value proposition, features, and benefits of the product or service to generate interest and close deals. * Negotiating pricing, terms, and contracts with potential clients to reach mutually beneficial agreements. Employing marketing techniques and tactics to overcome objections and handle negotiations. * Conducting market research and analyzing market trends, competition, and customer preferences. Gathering insights to identify opportunities, develop marketing strategies, and refine sales approaches. * Collaborating with the marketing team to develop and execute marketing campaigns and promotions. This includes creating compelling messaging, selecting appropriate marketing channels, and tracking campaign performance. * Utilizing CRM systems to manage customer information, track sales activities, and monitor the sales pipeline. Updating and maintaining accurate and comprehensive customer records. ### **Requirements** * Experience on all listed platforms: Meta Ads, Google Ads/YouTube, Snapchat Ads, TikTok Ads, and X/Twitter Ads (2\+ Years) * Fluent in Arabic and English (spkend \& written) * Skilled in Math and Computers * Strong communication and presentation skills ### **Benefits** * Competitive salary. * All of the hardware and software will be provided for you. * Sponsorship VISA will be provided for expats. * Relocation cost from origin country to Oman will be covered. * Work\-Life balance. * Fun and fair work culture with opportunities to learn, upskill, and grow your portfolio through diverse projects.