Copywriter

• Write clear, persuasive, and engaging copy for digital and print marketing materials. • Create content for websites, landing pages, blogs, email campaigns, social media, advertisements, brochures, and promotional materials. • Develop compelling product descriptions and marketing messages. • Collaborate with marketing, design, product, and sales teams to create integrated campaigns. • Ensure all content aligns with brand guidelines and maintains a consistent tone of voice. • Proofread and edit content for grammar, spelling, clarity, and accuracy. • Conduct research on industry trends, competitors, and target audiences. • Optimize content for SEO and digital marketing performance. • Manage multiple projects while meeting deadlines. • Continuously generate creative ideas for campaigns and promotional initiatives. • Required Skills & Qualifications • Bachelor's degree in Marketing, Communications, Journalism, English, or a related field. • 2–5 years of professional copywriting experience. • Exceptional written and verbal English communication skills. • Strong storytelling and creative writing abilities. • Experience writing for digital marketing, social media, websites, and email campaigns. • Knowledge of SEO best practices and keyword optimization. • Excellent proofreading and editing skills. • Ability to work independently and collaboratively in a fast-paced environment. • Strong organizational and time management skills. • Proficiency in Microsoft Office and content management systems (CMS). Preferred Skills • Experience with AI writing tools (e.g., ChatGPT, Jasper) and content optimization tools. • Familiarity with Google Analytics, SEM, and digital marketing principles. • Basic understanding of UX writing and conversion-focused copy. • Experience in B2B, technology, banking, fintech, or corporate environments is an advantage