Area Development Manager

Job Summary Manage the assigned sales team with general trade channels. Ensure that effective supervision and management of all aspects of sales assignment. Roles \& Responsibilities * Ensure all sales routes under supervision have up to date route plans. * To ensure that salesmen under area reconcile their stocks and cash deposit on a daily basis. * Directly responsible for collection / reconciliation from company approved credit customers * Ensure that all routes under supervision have the correct quantity and mix of saleable product to service their outlets on a daily basis as per the company must stock list. * Responsible and accountable for supervising a team of sales representatives, ensuring the correct service levels, distribution and display of company products to an agreed customer base. * Conduct a minimum of 2 visits in the market on route per salesmen under supervision on a monthly basis. * Review daily the service levels, sales volume and return performance by route with each * Responsible for the achievement of distribution targets under area of supervision. * To ensure the correct visibility and display of products in all outlets is as per the company agreed standards. * Responsible for wastage control for all routes and outlets under supervision. * Responsible and accountable for ordering the correct volume and mix of product to service the outlets under supervision to the agreed company standards. * Responsible for implementing Planograms across outlets and categories. * Training and coaching of personnel under direct supervision. * Execute Sales plans and budgets to achieve \& exceed annual sales objectives. * Responsible for conceptualizing and executing brand activation including brand launches, effective trade investment opportunities to sustain competitive advantage. * Responsible for monitoring \& implementing POP (Proof of Performance) at the store level \& devising promotional strategies to increase sales. * Ensure proper implementation of sales campaigns / promotional activities and follow up on the promotion plan. (Trade and Consumer campaigns). * Guide and support salesmen to achieve better results by allocating sales and collection targets by getting commitments from sales team (bottom\-up approach) * Generate daily and monthly reports regarding the overall sales achievements and also competitor activities. KPIs * Volume and Value target achievement * Distribution and Visibility Enhancement * Assortment management, to ensure 100% MSL availability * Listing of NPDs * Accounts Receivable and Reconciliation * Reduce Market Return * TMI management * Development of personnel Work Experience Requirement * Must have 1 to 3 years’ experience in similar role in the UAE, management experience. * Overall 3 to 5 years’ experience in FMCG, preferably dealing with food products sales Qualification Must have a Bachelor degree in business or management related field. MBA degree in business or management related field is desirable. Competencies Business Acumen Communicating effectively Customer Centricity Negotiation Skills Ownership \& Result Orientation Planning \& Decision Making Self and Team Management Selling Effectively Target setting Consumer Analysis \& Insights / Marketing Research **Business Unit:** S\&D(UAE) (374\) **Business Group:** S\&D(GCC) (240\)